1) In Margaret Crawford's Essay "The World in a Shopping Mall she outlines that 'the size and scale of a mall reflects "threshold demand"' - what is meant by this term?
“Threshold Demand” means that a bunch of arrogant necktied twats crunched a bunch of market research numbers to figure out exactly how many people might be daft enough to spend a ton of money on stuff they don’t need if only a shopping mall were conveniently within their reach.
2) In the same article Margaret Crawford describes something called "spontaneous malling" - what does this mean?
Crawford states that Spontaneous Malling is “...a process by which urban spaces are transformed into malls without new buildings or developers...” It basically means common people will be drummed out to make way for Chess King, and Orange Julius.
3) According to Michael Sorkin in his essay 'See you in Disneyland', how did Disneyland have its origins?
Walt Disney’s love of trains + original idea of Oakland’s Fairyland + cutting a deal with ABC television = Disneyland’s origins.
4) Michael Sorkin writes in his essay that Disney's EPCOT Center was motivated largely by frustrations Disney felt at his Anaheim CA park. What were those frustrations?
Disney was frustrated because the people/businesses glomming onto his dreams were out earning him by over $2:1.
5)In his essay "Travels in Hyperreality" Umberto Eco describes Disneyland as 'a place of total passivity' - what does he mean by this?
Eco means that Disneyland has rules and strictures. Disneyland is not an open-ended world, it must be consumed in the controlled manner that its creators intended.
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